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Digital Sales & Customer Experience Platform for Housebuilders | EyeSiteView
Connected Digital Experiences for Housebuilders

Accelerateoff-plan saleswith connecteddigital experiences.

Create clearer buying experiences that help buyers explore developments, personalise their home and buy with confidence.

We connect development websites, interactive sales centres, property data, customer portals and home personalisation tools into one digital sales journey.

Why the sales journey is changing

Why housebuilders are digitising the new-build sales journey.

New-build buyers increasingly expect to explore developments, compare homes and understand their choices before visiting a sales centre.

For sales and marketing teams, the challenge is keeping plot availability, pricing and property information accurate across every customer touchpoint.

Digital tools can make that journey clearer for buyers while reducing duplicated updates and manual processes for internal teams.

Disconnected experiences

Website, sales centre and post-reservation journeys often operate independently.

Duplicated property information

Pricing, availability and specifications can be updated repeatedly across multiple systems and documents.

Higher buyer expectations

Buyers expect clearer information, greater transparency and easier access throughout the new-home journey.

The new-build buyer journey

From first search to completion.

Select each stage to see which digital tools can support the buyer and your sales team.

Immersive development website experience
Stage 1 · Website

Drive Off-Plan Reservation

Help buyers explore the development, understand available homes and build confidence before construction is complete.

Explore Website Experiences
Website→ Sales Centre→ Reservation→ Personalisation→ Portal→ Completion

Website → Sales Centre → Reservation → Personalisation → Customer Portal → Completion

Why housebuilders choose EyeSiteView

Built around relationships, results and reliability.

A partner, not just a supplier

We work closely with sales and marketing teams, turning customer feedback into practical platform improvements.

Built around measurable outcomes

Our work is focused on outcomes such as earlier reservations, stronger buyer engagement and increased upgrade revenue.

Technology you can depend on

Live property information, an in-house development team and technology designed specifically for new-home sales.

Award winning sales platforms

Recognised by the Global PropTech Awards for digital transformation, with client projects also receiving recognition at the WhatHouse? Awards.

Trusted by housebuilders across the UK

Supporting national, regional and SME housebuilders.

Keepmoat Homes logoKeepmoat Homes
Crest Nicholson logoCrest Nicholson
Duchy Homes logoDuchy Homes
Castle Green Homes logoCastle Green Homes
Hive Homes logoHive Homes
Peveril Homes logoPeveril Homes
Ashwood Homes logoAshwood Homes
Bellway logoBellway
Harron Homes logoHarron Homes
Plumlife logoPlumlife
Cora Homes logoCora Homes
Bolsterstone logoBolsterstone
Keepmoat Homes logoKeepmoat Homes
Crest Nicholson logoCrest Nicholson
Duchy Homes logoDuchy Homes
Castle Green Homes logoCastle Green Homes
Hive Homes logoHive Homes
Peveril Homes logoPeveril Homes
Ashwood Homes logoAshwood Homes
Bellway logoBellway
Harron Homes logoHarron Homes
Plumlife logoPlumlife
Cora Homes logoCora Homes
Bolsterstone logoBolsterstone

Supporting national, regional and SME housebuilders with connected digital sales and marketing experiences.

Results from client projects

Measured outcomes from real developments.

Each result is linked to the client project or case study that provides the supporting context.

Built around your sales and marketing journey

One connected ecosystem for the new-build sales journey.

Start where your buying journey needs the most support, then grow from there. Our scalable ecosystem connects each stage, so you can add what you need without creating disconnected systems or processes.

Drive off-plan reservations online

Capture attention with immersive digital experiences that help buyers understand developments before construction is complete.

Explore Website Experiences

Digitise your sales centre

Turn every appointment into an engaging buying experience with interactive sales technology and live property information.

Explore Vantage

Connect the customer journey

Create a connected, auditable buying journey, that can automate the admin of the entire sales journey.

Explore Customer Portal

Increase home upgrade revenue

Digitise home personalisation with connected configurators that make upgrades easier to understand and easier to purchase.

Explore Housetype Configurator
NewHomesHub

One place to manage the property data behind your customer journey.

NewHomesHub is the centralised property data and sales platform behind your customer-facing experiences. It gives teams one place to manage plot availability, pricing, property information and development data.

✓ Plot availability
✓ Pricing
✓ Property and housetype information
✓ Development and plot data

Those updates can then feed websites, interactive sales centre tools, Active Siteplans and customer journeys, reducing duplicated administration and helping teams work from consistent information.

A central source of property information

Update core development information once, then use it across the digital tools your buyers and sales teams rely on.

Supporting clearer customer journeys

Supporting a clearer, more transparent buying journey.

The New Homes Quality Code places greater emphasis on clear information, communication and transparency throughout the home buying process.

A connected digital journey can help housebuilders support these expectations from first enquiry to completion.

Accessible information

Give buyers clear, accurate information when they need it.

Consistent communication

Keep updates, documents and key decisions connected.

Clearer records

Create a more structured and auditable customer journey.

Buyer confidence

Help buyers understand what happens next and make informed decisions.

Built for long-term quality and support

Built in-house. Quality assured. Supported for the long term.

Our work is created and quality checked by our in-house team, including UK architecturally trained professionals who understand new homes, developments and the importance of getting every detail right.

You’ll also have dedicated account management throughout, with a team that gets to know your developments, your processes and how you work.

Built in-house at EyeSiteView

Built in-house

Designed and developed by our own team, giving us greater control over quality, delivery and ongoing development.

Quality assured at EyeSiteView

Quality assured

Our visual content is reviewed by UK architecturally trained professionals to help ensure accuracy, consistency and attention to detail.

Dedicated support at EyeSiteView

Dedicated support

Work with a dedicated account manager who understands your developments, requirements and how your team works.

Continuously improving at EyeSiteView

Continuously improving

Customer feedback helps shape our roadmap, so the ecosystem continues to evolve around real housebuilder needs.

Frequently asked questions

Questions about digital sales technology for housebuilders

Who is EyeSiteView?

EyeSiteView creates connected digital sales and customer experiences for UK housebuilders, designed to increase off-plan sales, improve buyer confidence and create more opportunities for revenue.

How does EyeSiteView help housebuilders sell homes off-plan?

We help housebuilders sell off-plan by giving buyers a clearer way to explore developments and understand homes before construction is complete, through Active Siteplans, Virtual Showhomes, Vantage and interactive website experiences.

Can EyeSiteView integrate with existing housebuilder systems?

Yes. EyeSiteView can work alongside existing CRM and technology stacks, with property information and customer-facing tools connected through APIs and the NewHomesHub where required.

Can EyeSiteView be used by SME housebuilders?

Yes. We work with housebuilders of all sizes, from SMEs and regional developers to national housebuilders. You can start where your sales journey needs the most support and expand as your needs grow.

What parts of the new-build customer journey can be digitised?

The entire journey can be connected, from researching a development and visiting the sales centre to reservation, home personalisation, build updates, completion and aftercare.

Ready to accelerate off-plan sales?

See how connected digital experiences can help buyers understand developments, personalise their future home and purchase with greater confidence.